Managers' Forum ~ Business Case Reviews
The following reviews were authored by managers
from North and South American, Europe and Asia.

~Global~

Bartlett, Christopher A. & Ghoshal, Sumantra. "Electrolux: TheAcquisition and Integration of Zanussi" Transnational Management;  - Text, Cases, and Readings in Cross-Border Management, Irwin McGraw-Hill, Boston; Second Edition (1995)  pp. 427-447.  ISBN 0-256-14138-X
          Reviewed by: Maria A. Curelaru

Bartlett, Christopher A. & Ghoshal, Sumantra. "Colgate Palmolive, Managing International Careers"  Transnational Management;  - Text, Cases, and Readings in Cross-Border Management, Irwin McGraw-Hill, Boston; Second Edition (1995)  pp. 622-637.  ISBN 0-256-14138-X
          Reviewed by: Brian Pelikan.
          Reviewed by: Minerva Calatayud
          Reviewed by: Donald Anderson
          Reviewed by: Gilbert Jones
          Reviewed by: Sarah J. Frey

Bartlett, Christopher A., & Ghoshal, Sumantra. " International Sourcing in Athletic Footwear: Nike and Reebok", Transnational Management, second edition, Irwin McGraw-Hill, 1995,  pages 170-182.
          Reviewed by: Kyle Baxter

Christensen, Clayton M. & Zobel, Jorg; "Unilever's Butter-Beater: Innovation  for Global Diversity". Harvard Business School Publishing ã1998. Case No. 9-698-017
          Reviewed by: Charles Ross

Galton, Zanley; "Assessing Foreign Business Paractices".  Harvard Business School Publishing 1995. Case No. 9-796-105
          Reviewed by: Chris Riggio

Joplin, Janice R.W.and Daus, Catherine S. "Challenges of leading a diverse workforce" Academy of Management Executive, 1997 Vol. 11 #3.
          Reviewed by: Tatiana Perez de Anzola

Joseph A. Petrick, Robert F. Scherer, James D. Brodzinski, John F. Quinn, and M. Fall Ainina. "Global Leadership Skills and Reputational Capital: Intangible Resources for Sustainable Competitive Advantage." Academy of Management Executives.  U.S.A.: Feb 1999. Vol. 13.
          Reviewed by: Chris Riggio

Hall, Edward T. Harvard Business Review. "The Silent Language in Overseas Business".  1960. Case Number 60308
          Reviewed by: Tim Edwards

Hill, Charles. "Asea Brown Boveri (ABB) International Culture and Success" International Business. Irvin/McGraw-Hill, 1998
          Reviewed by: Matthew Pfeiffer

Mattera, Philip; "International Business Machines Corporation"; World Class Business - A Guide to the 100 Most Powerful Global Corporations; Henry Holt and Company, New York; First Edition (1992) pp.385 - 397. ISBN 0-8050-1681-3.
          Reviewed by: Irma Hip

Puffer, Sheila M. "Global Executives:  Intel’s Andrew Grove on Competitiveness" Academy of Managment Executive. 1999.Vol. 13.
          Reviewed by: Milva Manninen

Spear, Steven; "Decoding the DNA of the Toyota Production System"; Harvard Business Review; Sep/Oct 1999; p. 96.  ISSN:  0017-8012.
          Reviewed by: Nadège Gella Jean-Pierre
 
 

~Asia & The  Pacific~

Alberts, Laurence H.;  Randall, Hugh L. and Ashby,  Guy A. "China Logistics: Obstacle and Opportunity" Mercer Management Consulting. http://www.mercermc.com/texts/ch6.7.html
          Reviewed by: Prabhu F. Thomas

Bartlett, Christopher A. and Rangan, Srinivasa. "Kentucky Fried Chicken" (Japan). Harvard Business School. 9-387-043.  http://www.hbsp.harvard.edu/hbsp/prod_detail.asp?387043
          Reviewed by: Rodolfo Martinengo

Capon, Noel & Ho Yeun Ching, Michelle; "Jimmy Lai and Daily Newspapers in Hong Kong”. The Hong Kong University of Science & Technology,  1996. Case No. 6.
          Reviewed by: Shih-Chung Lin

Global strategy” and its impact on local operations: Lessons from Gillette Singapore www.ame.bschool.unc.edu/Nov98/index.html
            Reviewed by: Janet Monroe

Gomes-Casseres, Benjamin and McQuade, Krista.  "Xerox and Fuji Xerox" 1991 Harvard Business  Case 391-156
          Reviewed by: Steve Moss

Kodak-Fujifilm Trade Dispute, Graduate School of Business Stanford University
          Reviewed by: Hongcheol Park

Kotabe, Masaaki  and Helsen, Kristiaan.  "Starbucks Coffee: Expansion in Asia"  Global Marketing Management John Wiley & Sons, Inc., 1998 (Pg. 558) ISBN 0-471-59288-9
          Reviewed by: Andrés Gutierrez-Meca

Kotabe, Masaaki & Helsen, Kristiaan. Toys 'R' Us Goes to Japan¨ Global Marketing Management      p682-69, John Wiley & Sons, Inc. 1998.
          Reviewed by: Janet Monroe

Pitroda, Sam. "Development, Democracy, and the Village Telephone"; Harvard Business Review. 1993. First Person - Tales of Management Courage and Tenacity; Harvard Business School Publishing, Boston. 1996. ISBN 0-87584-674-2
          Reviewed by: Norsafinas Md. Saad

Rengan, Sandro C.; Shen, Whilliam; Usiskin Suzanne; Yang, Mary; WI Harper International: Bridge between Silicon Valley and Asia-SM39; Board of Trustees of the Leland Stanford Junior University; 1997.
( http://www.hbsp.harvard.edu/hbsp/search_results.asp )
          Reviewed by: Irma Hip

Richard Ivey School of Business, Nora-Sakari:  A Proposed Joint Venture in Malaysia.  95G002
          Reviewed by: Milva Manninen

Rosenzweig, Philip M. " International Sourcing in Athletic Footwear: Nike and Reebok", 1994 Harvard Buisiness School case 394-189.
          Reviewed by: Guillermo A. Moscoso

STS Manufacturing in China  http://www.t-bird.edu/research/cases/1999.asp  Thunderbird Case #: A07-99-0013
          Reviewed by: Ui-Jun Suk

Tsang, Eric W. K.  “Internalization as a learning process: Singapore MNCs. In China”,  Academy of Management Executive, Vol. 13, No. 1. 1999  www.aom.pace.edu
          Reviewed by: Rodolfo Martinengo

Uyterhoeven, Hugo.    "Thailand in May and June of 1998.  Harvard Business School Publishing.  May 20, 1998. Case No. 9-398-131
          Reviewed by: Kim Manion
 
 

~Europe~

Bartlett, Christopher A.,  Procter & Gamble Europe: Vizir Launch Harvard Business School  Publishing (1989) Case No. 9-384-139
          Reviewed by: Ginger Petroff-Hornberger

Bartlett, Christopher A. & Ghoshal, Sumantra. "Swissair Alliances"  Transnational Management;  - Text, Cases, and Readings in Cross-Border Management, Irwin McGraw-Hill, Boston; Second Edition (1995)  pp. 408-427.  ISBN 0-256-14138-X
          Reviewed by Joe Mueller

 http://europa.eu.int/cj/en/index.htm    Case C-164/98P
            Reviewed by: Nadège Gella Jean-Pierre

Deogun, Nikhil.  Hagerty, James R.  Stecklow, Steve &  Johannes, Laura . "Cola Stains - Anatomy  of a Recall," The Wall Street Journal; New York; June 29th, 1999.
          Reviewed by: Gregory G. Jones

Pinson, Christian and Tibrewala, Vikas.  "United Colors of Benetton," Fontainebleau,  France: NSEAD-CEDEP, 1996.
          Reviewed by: Jan Browne

Vikhanski, Oleg S. and Sheila M. Puffer.  "Management Education and Employee Training at Moscow McDonald's." European Management Journal.London: Mar 1993.
          Reviewed by: Katherine Pulley