Managers' Forum ~ Website Reviews
The Korean Trade Promotion Corporation
Review by: Andres Gutierrez-Meca
The Korean Trade Promotion Corporation is a nonprofit governmental
organization established June 21st, 1962. Their major goal is to maintain
the country trade balance and built a self reliant economy. Kotra
contributed to this through various trade promotions activities.
After the crisis of 1997 the South Korean government efforts are focus on
encourage exports as well as introduce foreign investor into the country.
Kotra is committed to this goal, as the way to return the country to the
prosperity and sustainable growth enjoyed before the Asian crisis.
This web-site looks like a perfect start for Korean companies that wants to
go global and for international investors that would like to get into the
Korean market.This organization offers a perfect connection between possible partners,
organize exhibitions, support possible foreign investor through
administrative procedures, legal advice or settlement assistance. Finally,
also provide all kind of information, regional research and even training
and a trade library all made to facilitate investors the adaptation to the
Korean environment.In consequence, looking for an investment in the Asian market Kotra can be a
major and feasible reference to know about the possibilities of investments
in South Korea. Through them I can find the information that I may need to
start with, and also get the connections with local possible partners to
help me in the project.